endurance coaching
Are You Run-ready?
Unlock your full potential with expert coaching
Lace up, Race on
Prepare to surpass your limits with comprehensive coaching services catering to every race distance beyond 5K.
My programs are meticulously crafted to support athletes of all abilities, from beginners taking their first step to seasoned runners aiming for marathon glory. I prioritize a personalized approach, focusing on your unique goals, fitness level, and schedule to ensure you not only reach but exceed your running aspirations.
Dive into a world of dedicated support, advanced training techniques, and community inspiration to transform your endurance, speed, and mental toughness.
about ira
TEstimonials
Services
PHILOSOPHY
DIRECTION IS MORE IMPORTANT THAN SPEED
In our training journey, we prioritize the path over pace, focusing on strategic progress toward your goals, not just the speed of achievement. It's about running smarter, not just faster, ensuring every step forward is right for you.
Your Run, Your Journey: Start Here
ABOUT ME
Hi and welcome!
I'm a dedicated running coach and distance runner with over 15 years of experience on the road and trails.
My journey into coaching is fueled by a passion for running, a deep-rooted family legacy, and a unique blend of analytical and interpersonal skills.
Holding an MBA with a STEM focus, I approach each training session with a research-driven mindset, leveraging data to optimize performance and tailor strategies to each runner's specific needs. This analytical approach is balanced with my certification in the Process Communication Model (PCM), enabling me to connect with clients on a personal level. I excel at uncovering what motivates each individual, identifying and overcoming mental barriers, and providing targeted support to manage stress and unlock their full potential.
Running is more than a sport to me; it's a family legacy passed down from my grandfather, a renowned soccer coach who trained champions. Inspired by his dedication, I embrace the philosophy that direction is more important than speed, focusing on meaningful progress over mere pace. At ira.runs, we aim to run smarter, unlocking each runner's full potential on their terms.
Training plans
16-20 weeks
$75-100
20-24 weeks
$100-135
24-28 weeks
$135-$150
The training plan includes essential training principles, goal setting, pacing, nutrition, strength training, dynamic warm-ups, cool-downs, and a comprehensive race preparation strategy, covering all phases from general conditioning to peak fitness and tapering, with a specific pacing strategy for race day.
1:1 coaching plans
BASIC 1:1
$100/mo
- Onboarding meeting with history, evaluation & goal-setting
- Custom 16-24 week training plan
- Email bi-weekly check-ins
- Pre-race strategy call
CLASSIC 1:1
$150/mo
- Onboarding meeting
- Custom 16-24 week training plan
- Unlimited texting & email support
- Unlimited pre-race strategy calls
- Education & guidance on performance fueling & nutrition
Premium 1:1
$220/mo
- Onboarding meeting
- Custom 16-24 week training plan
- Unlimited texting and email support
- Unlimited coaching calls
- Unlimited strategy calls
- Cross-training, strength, mobility, and breathing training plans
- Psychological assessment to identify and address barriers to achieving your goals
Client testimonials
I hit a plateau about a year ago and didn't feel like I was progressing. Working with Ira not only helped me fix some of my training mistakes, but I also learned a ton of new information. She provides a lot of handout materials and recommendations. Her plan was very detailed and easy to follow. I PR’d in two races last season, and now Ira is training me for the Chicago Marathon (hopefully a BQ!).
- Andrew A.
Ira helped me with preparation for my first half-marathon. I really enjoyed the way my program was structured and balanced. It was challenging but at the same time allowed me to combine my running and conditioning workouts. I felt that I was progressing throughout my program and did not feel any burn out or exhaustion during the prep. On top of my training plan, I got a cheat sheet with all the hints on the types of workouts, how to prep for the race day, and other fun stuff. Ira supported me and answered all my questions and boosted my confidence during the prep and I am planning to continue our work together :-)
- Olga P.
Ira tailored such an amazing and highly personalized training plan for me! I tried to do my best to follow it as carefully as possible. As a result, my marathon for which I was training, went way much easier and faster than previous, for which I have trained by myself. Great job!
- Ilya R.
